The third pillar of CamelONE comprises of vertical-centric, global trading marketplaces that provide a point-to-point, start-to-finish, one-stop, integrated solution matching buyers and sellers for them to efficiently and cost-effectively perform cross-border trades. This is built on top of and leveraging on the B2G and B2B foundation pillars. While it also uses shared and common services across different industries, it adds further value by providing industry-specific functionalities. It bridges the gap between suppliers, manufacturers and brand owners wanting to explore new avenues for sales but not wanting to contemplate with piecemeal solutions of the different functions across the supply chain workflow.